warningMedia Buyer12 min ago
Alert triggered · Meta ROAS slipped below 2.5x
Prospecting CBO fell from 3.1x to 2.2x over 48 hours while spend held flat.
Metric · ROAS 2.2x
Alerts
Thresholds on ROAS, inventory cover, sync health, and confidence. Demo alerts are actionable so operators can practice triage.
Prospecting CBO fell from 3.1x to 2.2x over 48 hours while spend held flat.
Metric · ROAS 2.2x
Shopping feed sync is 18 minutes behind. CAC may under-count paid search until catch-up.
Metric · Delay 18m
Data Analyst finished the weekly operator brief with 91% confidence on email + paid social drivers.
Metric · 91%
Sell-through accelerated after the email push. Inventory Planner recommends reorder before Friday.
Metric · 9 days cover
Discount depth fell 4 pts while AOV held. No action required — monitoring only.
Metric · 37.8%